Let's face it...Apple is the latest consumer religion to conscript millions of diligent followers. And therefore Steve Jobs, is a god.
Apple's largest flagship store is in our very own playground with hundreds of i-products to tempt us away from the humble PC. Throughout the week, anyone hoping to improve their devotion to the i-craze can sign up for hundreds of free workshops.
Once you're inside the temple, it's extremely hard to leave without a new prayer on your iPhone.