Sometimes an album comes along that inspires such hatred in me I feel obliged to tell everyone I meet exactly how awful it is at such length and with so much bile that they start to edge away with a panicked look in their eye. This piece of crap is one of those albums.
According to their press release, Zane Lowe thinks they're: 'the future of music, what The Prodigy hinted at'. So does everyone else, according to most reviews you'll read about this album. I feel like I'm the only one who has noticed that it's actually total pants. Like it's fallen to me to be the little boy pointing out the emperor is naked. So this is what it's come to. Pendulum style D'n'B crossed with shredding, wanna-be-Rage guitar. That's the future of music is it? Well if that IS the future, I want no part of it.
This is one of those albums that the aching-to-be-cool will play off of their iPods at house parties thinking that they're uber-hip for discovering something so groundbreaking and bleeding-edge. When in actual fact, they've just read a review which is a paraphrasing of the press release by a lazy music journalist with no taste of their own. Yes it's on Ninja Tune and yes that usually guarantees amazing music. But let's not forget that we're in the midst of a recession and right now it's all about putting out music that will make a profit. This is music that will make a profit.
It's got great guests (Mike Patton, Wiley, Beardyman, etc.), it's rock enough to satisfy the indie kids, it's dance enough to satisfy the d'n'b kids. It'll appeal to the same 30 somethings who think the Chemical Brothers are amazing because they once saw them in a field whilst younger and higher than they are now. All in all it's actually a very safe release. It's this formulaic mediocrity that makes me hate it...
By Tom Olesen
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