Channel 4 / Saatchi New Sensations join forces with The Future Can Wait for Frieze week 2011
27 July, 2011
by: Spoonfed Arts Team
Channel 4 + Saatchi + The Future Can Wait = good times!
Ah, now this is exciting news – particularly for those of us with far too little time and far too much to see every October, when Frieze rolls into town in a blaze of oligarchs, inflated prices and ostentatiously tasselled loafers. Yes, for 2011 the annual New Sensations prize (co-sponsored by Channel 4 and the Saatchi Gallery) have teamed up with the brilliant offbeat art fair The Future Can Wait.
The news – announced today by Future Can Wait's Zavier Ellis, who also runs Charlie Smith London on Old Street – is the result of an extensive period of close collaboration between Ellis, film director Simon Rumley and the Saatchi gallery's Rebecca Wilson, and promises to act as “a major survey of London’s next generation”. The four artists artists shortlisted for the prestigious award are Gabriella Boyd, Krytina Naylor, Ronin Cho and (Spoonfed's tip for victory) Jonny Briggs.
Given that, since they both launched coincidentally in 2007, both The Future Can Wait and New Sensations have focused on the works of recent graduates and other emerging contemporary artists, the tie-in makes logical sense. Both exhibitions have been responsible for launching the careers of some truly brilliant contemporary artists - Tessa Farmer, Sarah Maple, Laura Culham, Nadine Feinson, Gordon Cheung, Gavin Nolan, Nick Goss, Ryan Leigh...
And now, having found a 22,000 square foot space near the British Museum, the result is being billed as “London’s biggest curated exhibition”.
At last, something to assuage the horrors of Frieze!
New Sensations and The Future Can Wait will run from 11-17 October, 11.00am – 6.30pm, at Victoria House, Bloomsbury Square, London WC1. Free entry. Invitation only private view on Monday 10 October.
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Image credits, left to right: Krytina Naylor, Jonny Briggs
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